Angela Monaco Jewelry
Angela Monaco Jewelry wanted to refine its social media strategy by mixing jewelry with spirituality, enticing clients and customers who have similar values.
The biggest need was for social media management, content creation, and campaign development.
Strategy
Inform and educate clients on sustainable practices
Weave jewelry and spirituality together
Create high-quality and consistent imagery
Collaborate with owner on monthly content calendar
Promote events and sales in line with brand voice
Communicate with followers and community
Graphics
Art direction played a large role in Angela Monaco Jewelry’s social media strategy. I focused on utilizing brand collateral such as graphics and images to stay within brand guidelines while creating visually appealing content.
Photography
High-quality imagery was a must-have for any AMJ marketing materials. The ability to produce these images quickly and efficiently was crucial as sales and promotions went back to back.
Grid
A cohesive grid was essential to the founder, and we were able to expertly craft a visually pleasing grid to entice potential followers upon their first visit.